Pricing
Priced per drop.
Reported per patient.
Two things we sell, one dashboard that comes with them. Nothing here has a hidden second number.
Direct Mail
$1,950
per 2,500 pieces
2,500 is the minimum order. Price is per drop, all in.
- Neighborhood selection from your own patient map
- Copy and design, revised until you approve
- Printing on heavy gloss stock
- Mailing and postage
- A phone number dedicated to that drop
- Calls, bookings, patients and production reported
Google Ads
Talk to us
from $1,000 / mo + ad spend
The right budget depends on your city and your treatments, so we quote it per practice rather than guessing here.
- Campaign build: structure, keywords, negatives, ad copy
- A landing page written for the treatment you want
- Call tracking on ads and landing pages
- Ongoing management of bids and budget
- Booked appointments and production per campaign
- You own the ad account and the history
The dashboard
Included
with either engagement
There is no separate software fee. If we are running something for you, you can see it.
- Calls, booked, patients, revenue, per channel
- Every call listed with the day it came in
- Direct mail and Google Ads side by side
- Read-only connection to your practice software
- We never write anything back into your system
- Access revocable at any time
- No setup fee
- No per-call charge
- No long-term contract
- No charge for the dashboard
The math
What $1,950 actually buys.
2,500 of the households most likely to look like the patients you already keep, plus the ability to prove which of them called.
$0.78
per household reached
2,500
pieces per drop, minimum
1
phone number, unique to that drop
A single new patient covering a drop is the bar we hold ourselves to. Direct mail rewards repetition, so we plan in pairs of drops to the same doors rather than one and done.
Not sure which one first?
Start by measuring what you already run. Keep your current marketing; in 30 days you see which ads and mailers brought patients, and what they produced.